Free Ebook
A concise, high-impact guide is built for emerging strength and conditioning professionals. It covers essential coaching competencies, from movement assessment and cueing to communication and ethical practice.
You’ll learn
©2025 TurnKey Coach / Barbell Logic, Inc. All rights reserved. Terms of service | Privacy policy
Effective as of May 16, 2026
Last updated on May 16, 2026
TurnKey Coach (“TurnKey Coach,” “we,” “us,” or “our”) is a software-as-a-service coaching platform operated by Barbell Logic, Inc., a Missouri corporation with its principal place of business at 2333 Dearborn Street, Springfield, Missouri 65807, United States of America.
For the purposes of the EU General Data Protection Regulation (“GDPR”) and U.S. state privacy laws, Barbell Logic, Inc. is the data controller for personal information collected through the Platform.
This Privacy Policy describes how we collect, use, disclose, and safeguard personal information when you visit our websites (turnkey.coach and any subdomain, including app.turnkey.coach), use our coaching application (collectively, the “Platform”), or otherwise interact with our Services.
Contact us about privacy at: help@turnkey.coach or write to the address above.
We use personal information to:
We process personal information on the following lawful bases (where GDPR applies): performance of a contract, our legitimate interests in operating and improving the Platform, your consent (which you may withdraw at any time), and compliance with legal obligations.
We share personal information only as described below. We do not sell personal information, and we do not “share” personal information for cross-context behavioral advertising as those terms are defined under California law.
When you join the Platform as a client, your account is associated with a coach (or coaching company). That coach has access to your training data, workouts, body measurements, and messages with them, as required to deliver coaching services to you.
When you join as a coach or coaching-company admin, you have access to the data of the clients assigned to you, on the same basis.
We use trusted third-party service providers (“sub-processors”) to operate the Platform. These providers are contractually obligated to use personal information only for the purposes we specify and to protect it with appropriate safeguards.
A current list of material sub-processors includes (without limitation):
| Sub-processor | Purpose | Region |
|---|---|---|
| Amazon Web Services | Cloud hosting, storage, compute | United States |
| Stripe | Payment processing, payouts | United States |
| Twilio (formerly SendGrid) | Transactional and marketing email | United States |
| Honeybadger | Error monitoring | United States |
| Hotjar | Product analytics, session insights | European Union |
| OneSignal | Mobile push notifications | United States |
| Firebase | Mobile push notifications | United States |
| Zoom Video Communications, Inc. | Video meeting creation (only when a coach authorizes the Zoom integration) | United States |
If you authorize a third-party application (such as ChatGPT, Claude, or another OAuth/MCP client) to access your TurnKey Coach account, we will share with that application the data necessary to fulfill the access you have granted. See Section 7 for full details.
We may disclose personal information when we believe in good faith that disclosure is necessary to: (a) comply with applicable law, regulation, legal process, or governmental request; (b) enforce our Terms of Service, including investigation of potential violations; (c) detect, prevent, or otherwise address fraud, security, or technical issues; or (d) protect the rights, property, or personal safety of TurnKey Coach, our users, or the public.
If TurnKey Coach is involved in a merger, acquisition, financing, or sale of assets, your information may be transferred as part of that transaction. We will notify you (and provide a choice where required) before personal information becomes subject to a different privacy policy.
Payments are processed by Stripe, Inc. Stripe collects and stores card details directly; TurnKey Coach receives only the billing metadata necessary to operate your subscription (such as transaction status, last four digits, card brand, expiration). Stripe’s handling of payment data is governed by Stripe’s own privacy policy.
This section covers two distinct types of integrations: (a) inbound integrations, where a third-party application accesses TurnKey Coach on your behalf via our API or MCP endpoint, and (b) outbound integrations, where TurnKey Coach calls a third-party service (such as Zoom) on your behalf using credentials you have authorized us to use.
TurnKey Coach offers an API and a Model Context Protocol (MCP) endpoint that authorized third-party applications — including AI assistants such as OpenAI’s ChatGPT and Anthropic’s Claude — can use to access your account on your behalf.
When you connect a third-party application:
We log API and MCP requests for security, debugging, and abuse prevention. Logs are retained as described in Section 11.
When a coach authorizes the Zoom integration in TurnKey Coach, we use Zoom’s OAuth flow to obtain authorization to create scheduled meetings on that coach’s Zoom account when they publish a community event.
From Zoom, we receive and store, on the connecting coach’s user record:
These credentials are stored in our PostgreSQL database (hosted on Amazon Web Services) and are used only to call Zoom’s API on the connecting coach’s behalf — specifically POST /users/me/meetings to create scheduled meetings tied to community events the coach publishes, and GET /users/me once during the OAuth callback to capture the coach’s Zoom user identifier.
The full Zoom scopes we request are meeting:write:meeting and user:read:user.
We do not store, process, or transmit Zoom meeting content, recordings, transcripts, chat messages, or participant lists.
Zoom credentials are immediately and permanently cleared from our database when the coach disconnects Zoom from TurnKey Coach, when Zoom rejects a token-refresh request, or when the coach deletes their TurnKey Coach account.
We do not share Zoom credentials with any third party.
Coaches can disconnect Zoom at any time from their TurnKey Coach account settings, or revoke TurnKey Coach’s access from the Apps section of zoom.us.
You may at any time:
To exercise these rights, log in to your account or email help@turnkey.coach. We will respond within the timeframes required by applicable law (typically 30 days; up to 45 days for U.S. state-law requests, with one 45-day extension available where permitted).
If you are a resident of the EU/EEA, UK, or Switzerland, you have additional rights under the GDPR or equivalent UK and Swiss law, including the rights to: access, rectification, erasure (“right to be forgotten”), restriction of processing, data portability, and objection to processing.
Where we rely on your consent, you may withdraw consent at any time.
You also have the right to lodge a complaint with your local supervisory authority.
International data transfers from the EEA/UK/Switzerland to the United States are made under appropriate safeguards, including the European Commission’s Standard Contractual Clauses where applicable.
Subject to the applicable state law, you have rights to:
You may exercise these rights through the methods described in Section 8.1. We will verify your identity before fulfilling a request. You may designate an authorized agent to act on your behalf in accordance with applicable law.
If we deny your request, you may appeal by replying to our denial response. If you are a Virginia, Colorado, or Connecticut resident and your appeal is denied, you may contact your state Attorney General.
We and our service providers use cookies, web beacons, and similar technologies to operate the Platform, remember your preferences, and analyze usage. You can control cookies through your browser settings. Disabling certain cookies may affect Platform functionality.
We use Hotjar to better understand how users interact with the Platform and to identify friction points. Hotjar collects behavioral data (clicks, taps, scrolls), technical data (device type, screen size), and limited identifiers. For more information, see Hotjar’s Trust Portal and Privacy Policy. You can opt out of Hotjar at the link in their privacy policy.
We do not use third-party advertising networks, advertising cookies, or web beacons for advertising purposes.
The Platform is not directed to children under 13 (or under 16 in the EU/EEA), and we do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact help@turnkey.coach and we will delete it promptly. Coaches who work with minor athletes must obtain verifiable parental or guardian consent and assume responsibility for compliance with laws applicable to minors.
We retain personal information for as long as your account is active or as needed to provide the Services.
After account deletion:
If you would like us to expedite deletion or have questions, contact help@turnkey.coach.
We use commercially reasonable administrative, technical, and physical safeguards to protect personal information, including encryption in transit (TLS), encryption at rest for sensitive fields, role-based access controls, audit logging, and routine security reviews. No system is perfectly secure; we cannot guarantee absolute security. If we become aware of a breach affecting your personal information, we will notify you as required by applicable law.
The Platform allows users to record and share health-related information such as bodyweight, training load, injury history, and recovery indicators. TurnKey Coach is not a HIPAA-covered entity, and the Platform is not intended to receive Protected Health Information (“PHI”) as defined under HIPAA. Do not submit PHI through the Platform. Coaches and clients should consult a qualified healthcare professional before beginning any training program; nothing on the Platform is medical advice.
The Platform may contain links to websites and services operated by third parties. This Privacy Policy applies only to TurnKey Coach. We encourage you to review the privacy policies of any third-party site you visit. We are not responsible for the privacy practices of third parties.
We may update this Privacy Policy from time to time. When we make material changes, we will notify you by email and/or by a prominent notice within the Platform before the changes take effect. The “Last Updated” date at the top of this policy reflects the most recent revision.
Questions, comments, or requests regarding this Privacy Policy should be directed to:
TurnKey Coach (Barbell Logic, Inc.)
2333 Dearborn Street
Springfield, Missouri 65807
United States of America
Email: help@turnkey.coach
Effective as of May 16, 2026
Last updated on May 16, 2026
These Terms of Service (“Terms”) govern your access to and use of the TurnKey Coach platform, including our websites (turnkey.coach, app.turnkey.coach, and any subdomain), our mobile and desktop applications, our APIs, and any related services (collectively, the “Services”), operated by Barbell Logic, Inc. (“TurnKey Coach,” “we,” “us,” or “our”).
By accessing or using the Services, creating an account, or clicking “I agree” (or similar), you agree to these Terms. If you do not agree, do not use the Services.
If you are accepting these Terms on behalf of a company or other legal entity, you represent that you have authority to bind that entity, in which case “you” refers to that entity.
You must be at least 18 years old (or the age of majority in your jurisdiction) and legally able to enter into a binding contract to use the Services. The Services are not intended for use by individuals under 13. Coaches working with minors are responsible for obtaining verifiable parental or guardian consent and complying with all applicable laws.
You may not use the Services if applicable law prohibits you from doing so or if your access has previously been suspended or terminated by us.
To use most features, you must register an account. You agree to provide accurate, current, and complete information and to keep it up to date. You are responsible for safeguarding your credentials and for all activity under your account. Notify us immediately at help@turnkey.coach of any unauthorized use.
The Services support multiple account types, including individual coaches, coaching companies (with admin and coach sub-accounts), and clients. The features available to you depend on your account type and subscription tier.
Clients are added to the Platform by coaches or coaching companies. The coaching relationship is between the coach (or coaching company) and the client; TurnKey Coach is not a party to that relationship and does not provide coaching services. We are a software platform that enables coaches to deliver their services.
The Services are offered in four subscription tiers: Starter, Team, Professional, and Enterprise. Each tier provides a different set of features, client and coach capacity limits, and processing-fee rates. Current pricing, capacity limits, feature comparisons, and processing-fee rates for each tier are available at turnkey.coach/plans and are incorporated into these Terms by reference. We may change pricing or tier structure on prospective subscription periods upon notice as described in Section 17.
New users are eligible for a 14-day free trial upon account creation. No credit card is required to begin the free trial. At the end of the trial period, you must provide a valid payment method to continue using the Services. We reserve the right to modify or discontinue the free trial offer at any time, and to limit eligibility (for example, one free trial per person or organization).
You may select a monthly or annual billing cycle at signup, where offered for your tier. Annual subscriptions may be offered at a discount (currently up to 18% versus monthly billing); the current discount is shown on turnkey.coach/plans. Subscription fees are billed in advance:
You authorize us (and Stripe) to charge your payment method for all fees due. Fees are non-refundable except as required by law or as expressly stated in these Terms.
When a coach uses the Platform to charge their clients, two distinct fees apply to each client transaction. These are separate fees, charged by separate parties, and serve different purposes.
Each client transaction processed through the Platform is subject to a per-transaction fee charged by Stripe, Inc., the third-party payment processor that handles all client transactions on the Platform. The current Stripe per-transaction fee for United States–based coaches is $0.30 per transaction. This fee is set and collected by Stripe directly, is exclusively controlled by Stripe, may vary by location, and is subject to change. Stripe’s fees and terms are governed by Stripe’s own agreements; by using the Services to process client transactions, you also agree to Stripe’s terms of service.
In addition to the Stripe Payment Processor Fee, TurnKey Coach charges a Platform Processing Fee on each client transaction. This fee is set by TurnKey Coach and is determined by your subscription tier — the higher your tier, the lower the percentage. The current Platform Processing-Fee rates for each tier are published on turnkey.coach/plans.
The Platform Processing Fee is charged at the time the client transaction is processed and is deducted from the gross transaction amount before payout to the coach.
When the Platform processes a client transaction:
A payout breakdown showing both fees is available in your account dashboard.
Fees do not include any taxes, levies, duties, or similar governmental assessments of any nature, including, for example, value-added, sales, use, or withholding taxes by any jurisdiction (collectively, “Taxes”). You are responsible for all applicable Taxes other than taxes based on our net income.
If a payment fails, we may suspend or terminate your access to the Services until the issue is resolved. We may attempt to re-charge a failed payment method on a reasonable schedule.
You agree not to:
We may suspend or terminate accounts that violate these rules.
The Services allow you to upload, create, and share content, including workouts, programs, videos, photos, written notes, and messages (“User Content”). You retain all ownership rights in your User Content.
You grant TurnKey Coach a worldwide, non-exclusive, royalty-free, sublicensable license to host, store, reproduce, display, and process your User Content solely for the purpose of providing, securing, and improving the Services for you. This license terminates when you delete the User Content or your account, except: (a) for backup copies retained for the period described in our Privacy Policy, (b) for content you have shared with another user (which that user retains under the access you have granted them), and (c) where retention is required by law.
We do not use your User Content to train artificial intelligence or machine-learning models without your explicit, opt-in consent.
If you are a coach or coaching company, programs and templates you create are your intellectual property. Clients receive a limited, personal license to use the programs assigned to them solely for the duration of their coaching relationship with you, unless you and the client agree otherwise.
If you provide suggestions, ideas, or feedback about the Services, you grant us a perpetual, irrevocable, royalty-free license to use them without restriction.
The Services include APIs and a Model Context Protocol (MCP) endpoint that you may use to connect authorized third-party applications, including AI assistants such as ChatGPT and Claude. The Services may also offer outbound integrations (such as Zoom and, in the future, Google Meet) that allow TurnKey Coach to perform actions on a connected third-party service on your behalf.
Your use of any third-party application or service is governed by that party’s own terms and privacy policies; TurnKey Coach is not responsible for them. You are responsible for the actions of any third-party application you authorize to access your account, and for the use of any outbound integration you connect.
Authorizations may be revoked at any time from your account settings. We may rate-limit, suspend, or revoke API and MCP access for security, abuse prevention, or operational reasons. See our Privacy Policy, Section 7, for details about what data is exchanged with each integration.
The Services, including all software, designs, text, graphics, logos, and trademarks, are owned by Barbell Logic, Inc. or its licensors and are protected by intellectual property laws. We grant you a limited, non-exclusive, non-transferable, revocable license to access and use the Services in accordance with these Terms. No other rights are granted.
You may cancel your subscription or close your account at any time through the in-app account settings or by emailing help@turnkey.coach. The effect of cancellation depends on your billing cycle:
If you wish to terminate your account immediately and forfeit access to any remaining paid period, you may request that in your cancellation message. Cancellation does not extinguish your obligation to pay any fees already accrued, including Platform Processing Fees on client transactions completed before cancellation.
We may suspend or terminate your access to the Services, with or without notice, if: (a) you breach these Terms, (b) we are required to do so by law, (c) your account presents a security or fraud risk, or (d) we discontinue the Services. We will provide reasonable notice of discontinuation where practicable.
Upon termination, your right to access the Services ends. We will retain and delete your data as described in our Privacy Policy. Sections that by their nature should survive termination (including Sections 6, 8, 10, 11, 12, 13, and 14) will survive.
The Services are a coaching platform, not a medical or healthcare service. Content available through the Services — including programs, exercise demonstrations, and coach communications — is for general fitness and educational purposes only and is not medical advice. Consult a qualified healthcare professional before beginning any exercise program. You assume all risk of injury arising from your use of the Services.
THE SERVICES ARE PROVIDED “AS IS” AND “AS AVAILABLE” WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT. WE DO NOT WARRANT THAT THE SERVICES WILL BE UNINTERRUPTED, ERROR-FREE, SECURE, OR FREE FROM VIRUSES OR OTHER HARMFUL COMPONENTS. SOME JURISDICTIONS DO NOT ALLOW THE EXCLUSION OF CERTAIN WARRANTIES; IN THOSE JURISDICTIONS, OUR LIABILITY IS LIMITED TO THE EXTENT PERMITTED BY LAW.
TO THE MAXIMUM EXTENT PERMITTED BY LAW:
(a) NO INDIRECT DAMAGES. TURNKEY COACH AND ITS AFFILIATES, OFFICERS, EMPLOYEES, AND AGENTS WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, CONSEQUENTIAL, SPECIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR FOR ANY LOSS OF PROFITS, REVENUE, DATA, GOODWILL, OR USE, ARISING OUT OF OR IN CONNECTION WITH THESE TERMS OR THE SERVICES, WHETHER IN CONTRACT, TORT, OR OTHERWISE, AND EVEN IF WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
(b) CAP. OUR TOTAL CUMULATIVE LIABILITY FOR ALL CLAIMS WHETHER AT LAW OR IN EQUITY ARISING OUT OF OR IN CONNECTION WITH THESE TERMS OR THE SERVICES WILL NOT EXCEED THE GREATER OF (i) THE AMOUNT YOU PAID US IN THE TWELVE (12) MONTHS PRECEDING THE EVENT GIVING RISE TO THE CLAIM, OR (ii) ONE HUNDRED U.S. DOLLARS (US$100).
These limitations apply regardless of the legal theory and even if a remedy fails of its essential purpose. Some jurisdictions do not allow the limitation of certain damages; in those jurisdictions, our liability is limited to the maximum extent permitted by law.
You agree to defend, indemnify, and hold harmless TurnKey Coach, Barbell Logic, Inc., and our affiliates, officers, employees, and agents from and against any claims, liabilities, damages, losses, and expenses (including reasonable attorneys’ fees) arising out of or related to: (a) your use of the Services; (b) your User Content; (c) your violation of these Terms; (d) your violation of any third-party right, including intellectual property or privacy rights; or (e) the coaching services you provide to or receive from another user.
These Terms are governed by the laws of the State of Missouri, United States, without regard to its conflict-of-laws rules. The U.N. Convention on Contracts for the International Sale of Goods does not apply.
Before filing a claim, you and TurnKey Coach agree to try to resolve the dispute informally by contacting help@turnkey.coach. If we cannot resolve the dispute within 60 days, either party may proceed to formal proceedings.
[LEGAL REVIEW REQUIRED: Many SaaS companies include a binding arbitration clause with a class-action waiver. Whether to include one — and how to structure the carve-outs and opt-out window — is a judgment call that depends on your customer base, jurisdiction risk, and insurance posture. Draft language is intentionally omitted here; consult counsel before adding.]
If a claim is not subject to arbitration, you and TurnKey Coach agree to the exclusive jurisdiction of the state and federal courts located in Greene County, Missouri, and waive any objection to venue or inconvenient forum.
We may modify these Terms from time to time. When we make material changes, we will notify you by email and/or by a prominent notice within the Platform at least 30 days before the changes take effect (or sooner if required by law or for security reasons). Your continued use of the Services after the effective date constitutes acceptance of the revised Terms. If you do not agree, you must stop using the Services and may close your account.
These Terms, together with the Privacy Policy and any pricing or order documentation referenced herein, constitute the entire agreement between you and TurnKey Coach regarding the Services and supersede all prior agreements.
If any provision of these Terms is held unenforceable, the remaining provisions will remain in full force or effect.
Our failure to enforce any right or provision of these Terms is not a waiver of that right or provision.
You may not assign or transfer these Terms without our prior written consent. We may assign these Terms freely, including in connection with a merger, acquisition, or sale of assets.
We are not liable for delays or failures resulting from causes beyond our reasonable control.
Notices to you may be provided by email to the address on file or by posting within the Platform. Notices to us must be sent to help@turnkey.coach with a copy to the address in Section 16.
Nothing in these Terms creates a partnership, joint venture, agency, or employment relationship between you and TurnKey Coach.
Nothing in these Terms should be construed to negate any other written agreement between you and TurnKey Coach. To the extent any other terms applicable to the Services and the ones provided here appear to be in conflict, these Terms should be read as superseding the other terms.
Barbell Logic, Inc. d/b/a TurnKey Coach 2333 Dearborn Street Springfield, Missouri 65807 United States of America
Legal, Privacy, Support, and Security: help@turnkey.coach