Moving Your Personal Training Clients Online
Discover how moving your personal training clients online can boost your income, expand your client base, and give you the flexibility to enjoy a better work-life balance.
As a personal trainer, you are likely already familiar with the challenges of managing client schedules, covering operating expenses of your training space, and finding time for business travel or personal vacations. But what if you could deliver the same high-quality coaching with even more flexibility—while also expanding your business and increasing your income? This is where online coaching comes into play. Transitioning your in-person personal training clients to an online model can revolutionize your business and improve both your clients’ and your own experience. Here are some great reasons why you should consider making the shift.
Transitioning Online Allows For More Flexible
One of the most significant benefits of online coaching is the flexibility it offers both you and your clients. With in-person training, sessions need to be scheduled in a specific location at a set time, which can be challenging for clients with busy or unpredictable schedules. Online coaching, however, allows clients to work out at times that fit their personal routines. Whether they are early risers or prefer evening workouts, they can follow their program whenever it works best for them. Even if your clients are traveling, if they have access to a gym their training doesn’t have to be interrupted at all.
For you as the coach, online coaching means fewer time constraints. Without having to be physically present for every session, you can work with clients across different time zones, creating a much more flexible schedule. This opens up more opportunities for you to serve more clients without burning out.
Transitioning Online Is More Affordable
In-person personal training can be a significant financial investment for many clients. They are paying not only for your expertise but also for your time, travel, and facility costs. Transitioning to online coaching usually reduces the cost for the client, which makes long-term coaching more accessible to a broader audience. By lowering your prices through the online model, you can provide unmatched value while still maintaining a profitable business model.
Transitioning Online Allows For More Clients
With in-person training, you’re limited by the number of hours in the day and the fact that you need to be physically present for every session. This means you can only handle a small number of clients at any given time. Online coaching eliminates these constraints. Clients can train independently according to the program you have set for them, and you can manage more clients since you do not need to be present for every warm-up, set, or rest period.
Through tools like online coaching software platforms (we are obviously partial to TurnKey Coach), you can monitor your clients’ progress, adjust programs as needed, and provide video and text feedback—all without having to be physically present. This means you can scale your business, grow your income, and serve many more clients without working longer hours.
Transitioning Online Allows For Better Work-Life Balance
One of the hidden perks of transitioning to online coaching is the ability to achieve a healthier work-life balance. In-person personal training can be physically exhausting and time-consuming, especially if you are commuting between clients. Online coaching, on the other hand, gives you the ability to work from anywhere and manage your workload on your own terms. You will have more control over your time, which means you can devote more time to other aspects of your life, such as family, hobbies, or simply taking a well-deserved break.
Transitioning Online Gives Better Results
Online coaching gives you the opportunity to focus more on what truly matters: your clients’ results. Because you are not tied down by the logistics of in-person sessions, you can dedicate more time to designing tailored programs, reviewing client feedback, and providing personalized support. Plus, clients often feel more empowered when they are responsible for developing the personal habits necessary to maintain their training schedule. Not needing the external motivation of a coach and having the flexibility to complete workouts on their own terms can lead to greater consistency and better long-term results.
Switching to online coaching may seem like a big leap, but it is one that can drastically improve both your business and your clients’ experience. If you’re ready to scale your business, reduce burnout, and help your clients achieve their fitness goals in a more efficient and sustainable way, transitioning to online coaching could be the perfect next step.
Matt’s Story: Transitioning Clients Online
Don’t just take our word for it! We have showcased many success stories of coaches we work with, and Matt Fever is another great example. Matt has gone from personal trainer and leader of group classes to professional coach. Attending an in-person lifting seminar with Barbell Logic was a major turning point for him. He signed up for the Barbell Academy shortly after, honing his knowledge and expertise, and was introduced to the online coaching business model. He also started receiving online coaching himself, allowing him to experience online coaching from the client’s perspective.
All of this sold him on the value that online coaching has to offer. He has transitioned a majority of his clients from in-person to online, and they are loving the benefits. It allows them to travel without disrupting their training, communicate quickly with their coach at any time, and save money while still getting the same expert attention. All of this improves consistency, results, and satisfaction with his service.